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"I want to take a moment to say not only a big thank you, but to sing your praises a bit. I can't begin to tell you how much I appreciate your talent, patience, wit, speed and calm under fire...Thank you, thank you, thank you."

– EVP, GE Financial Assurance (Genworth Financial)

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Brand and Customer Experience Expertise

Improving customer loyalty and profitability at the intersections of brand and customer experience.

Most clients we work with suspect there are problems and missed opportunities but don't know precisely where they are. They also want defensible data to illuminate gaps, insights on how to bridge them, and results they can put into action.

To learn more about our ideas, our thinking and the kinds of problems we've solved—and the kinds of companies we've solved them for—please browse the links below:

  • Clients: MCorp Consulting works across a wide range of industries, with deep experience across several financial services and high-technology sectors, as well as non-profit and professional services.
  • Case Studies: As these case studies demonstrate, our approach consistently elicits valuable, actionable insights, and delivers results across widely varied business types.
  • Presentations: Learn more about our perspectives and underlying philosophy of customer experience, including links to higher revenue, more valuable customers and cost savings.
  • White Papers: See our thinking and perspectives on marketing touchpoints and customer experience ROI, and a broad area between and around these topics.
  • Partnering: If you’re interested in making our structured, proven approach for measuring and improving brand and customer experience part of your business, you can learn more here.

Consulting
and Research
Services
Touchpoint Mapping
Brand Mapping
Loyalty Mapping
Our approach
to improving
experience
Customer Experience Mapping
Touchpoint Metrics
Customer Relationship Lifecycle
Insights and Analytics
Issues we
address
Smart vs. Stupid
Customer Experience
Branding
Touchpoint Effectiveness
Customer Loyalty

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MCorp Consulting | San Francisco, Charlotte, Vancouver | Phone: 1-866-526-2655 Fax: 1-415-526-2650 | © 2012, All Rights Reserved
Touchpoint Mapping®, Touchpoint Metrics® and Loyalty Mapping® are registered trademarks of MCorp Consulting. Brand MappingSM and Customer Experience MappingSM are service marks.