We Create Value by Improving Customer Experience

Trusted by the Fortune 100 and mid-market leaders alike for customer experience strategy and consulting...

Services

Leveraging a range of interdisciplinary capabilities, our services range from customer experience strategy and customer research to brand innovation.

Industries

Our clients are diverse, giving us distinct insights into trends and opportunities in industries ranging from B2B and retail to banking and health care.

Resources

From keynote speeches to a best-selling book and case studies to digital innovation insights, these resources might be able to answer your customer experience questions.

About

MCorp Consulting helps companies like yours create value and meet customer needs by understanding and improving customer experiences and brand.

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Smart Customers, Stupid Companies

Learn why best-selling author and 1to1 guru Don Peppers said, “I dare you to try reading this book without getting at least ten brilliant new ideas for your business. You won’t be able to do it.”

Co-authored by MCorp’s Managing Director Michael Hinshaw, Smart Customers, Stupid Companies will help you identify better ways to serve your customers.

Forrester Research Profiles MCorp Consulting

Featured in the Forrester Research, Inc. report Market Overview: Enterprise Customer Experience Transformation Consultants, MCorp is one of 15 consultancies profiled globally.

See how well MCorp’s services can support your customer experience strategy goals…

See some of the companies we've worked with...

Touchpoint Insights, from the MCorp Blog

  • ups

    How Delivering an Excellent Customer Experience Helped UPS Stock to Crash.

    The 2013 holiday season sported some nasty surprises for package delivery and logistics leader UPS. Summarized neatly in a Forbes article by contributor David Shaywitz and posted Christmas Day 2013, the headline says it all: “Overpromising And Underdelivering, UPS Fails Logistics — And Communications.” And Mr. Shaywitz wasn’t alone. As he noted, the “… small...

    January 26, 2015
  • coaching

    Might You Need a Customer Experience Coach?

    There’s little argument that customer experience is a pretty high priority for just about everyone. The reasons are myriad – competitive differentiation, increased customer satisfaction and loyalty, increased acquisition and decreased churn, greater top-line growth – the list goes on. The point is, there are many reasons to improve experience, and few or none not...

    January 21, 2015
  • not-like-the-other

    Q: What is a “Customer Experience Program”? A: What Do You Want it to Be?

    In an industry that’s growing as quickly and expanding in as many directions as customer experience (CX) is, it’s not at all surprising to see a significant amount of confusion when it comes to a “taxonomy” of CX. Over the last 3 years, we’ve seen dozens of companies across industries re-brand themselves with one flavor...

    January 19, 2015
  • 10 Trends of Customer Experience for 2015

    Where Customer Experience is Going in 2015: 10 Trends to Watch

    In 2015, a number of customer experience-related trends continue to gather steam, further raising the bar for companies that need to compete in a world where traditional industry boundaries are disappearing and commoditization is becoming ever more commonplace. While I don’t see any “net new” trends on the immediate horizon, the impact and implications of...

    January 12, 2015

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